TruConversion Review


Easy funnel tracking and optimization with heatmaps, session recording, and form analytics

What is TruConversion?

TruConversion is an easy-to-use funnel tracking and optimization tool that offers heatmaps, session recordings, and form analytics to help you craft your best strategies.

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A Look Inside TruConversion

  • Quickly track your funnel’s performance to find out what’s working and what’s not
  • Use optimization tools like heatmaps, session recordings, and form analytics, plus connect to customers with surveys
  • Alternative to: HotJar and Funnelytics
  • Best for: Marketing professionals, media managers, and email marketers looking to monitor and improve their funnels

Easily track funnels, set benchmarks, and improve strategies with smart funnels!

No more guessing at where your visitors scroll and click anymore. (“My gut is telling me we need more photos of cats in formalwear.”)

Heatmaps show you where your visitors scroll and click the most, so you’ll know exactly where to put your most compelling content and calls-to-action.

Even better, you can trigger heatmaps to start collecting data when it matters most by combining them with smart funnels.

You’ll get the most meaningful data on the pages that need the most attention.

Heatmaps show you where people are scrolling and clicking to find out what content matters the most.

Need more specific information about customer behavior?

TruConversion lets you watch session recordings of individual browsing journeys to see where they click and what they skip.

You can set recordings to trigger based on page activity, too, cutting down on volume and giving you the most relevant data for analysis.

Now you’ll see why people are bouncing just before checkout or if that LoTR reference actually resonated with your audience. (“Give it to us! Give us the precious!”)

Use session recordings to effectively analyze customer behavior!

Form field reports will shut down all debate on what’s working and what’s not.

You can quickly see which fields are getting filled and which ones are causing people to bounce, letting you easily iterate on your lead gen and checkout forms.

These reports show you the conversion rate, abandonment rate, time on the form, time spent on each field, blank fields, and refill rate—all arranged in easy-to-read charts.

There’s even the option to filter the data to show results by device for more granular insights.

Form field reports tell you conversion rates, abandonment rates, refill rates, and more!

Get direct customer feedback with TruConversion’s micro-surveys.

You’ll be able to post a poll anywhere on your site, following almost any action.

Use the survey builder to create a detailed evaluation of customer satisfaction, net promoter score (NPS), or whatever else comes to mind (e.g., thoughts on olives).

Both surveys and micro-surveys can be customized to fit your site theme—you can even use micro-surveys to quickly snag opt-ins!

Surveys and micro-surveys give you the data you need straight from customers—plus, they’re easy to build!

Much like the plot of Cats, the marketing data you need is technically there—you just have to dig around for it. (What is a “Jellicle” even?)

TruConversion lets you easily track your sales funnels and optimize them with heatmaps, session recordings, form field reports, and more.

Learn the truth about your funnel conversions.

Get lifetime access to TruConversions today!

NEW: No codes, no stacking—just choose the plan that’s right for you!

AppSumo Offer

Deal Terms

  • Lifetime access to Smart Funnels Plan, TruConversion Basic Plan, TruConversion Plus Plan, or TruConversion Pro Plan
  • No codes, no stacking – just choose the plan that’s right for you
  • You must activate your license with 60 days of purchase
  • All future Basic Tier 2, Plus Tier 3, & Pro Tier 4 Plans updates
  • Ability to upgrade/downgrade between 4 license tiers
  • GDPR compliant
  • Only for new TruConversion/SmartFunnels users who do not have existing accounts
  • 60-day money-back guarantee, no matter the reason

TruConversion AppSumo Pricing

Who is TruConversion For?

  • Marketing professionals
  • Media Managers
  • Email Marketers looking to monitor and improve their funnels


If you want to know what your customers, subscribers, and site visitors are doing at your site, this is the kind of tool that you need. You can optimize your website according to the behavior of you site visitors. Check this deal out. I know this will be very helpful in updating your site so that your visitors are happy.

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